Core Web Vitals are three measurements Google uses to judge real-world user experience. Good scores help visitors stay, and they form part of how Google evaluates pages.
The three measures
- Largest Contentful Paint (LCP): how quickly the main content appears. Aim for 2.5 seconds or less.
- Interaction to Next Paint (INP): how quickly the page responds when someone taps or clicks. Aim for 200 milliseconds or less.
- Cumulative Layout Shift (CLS): how much the layout jumps while loading. Aim for 0.1 or less.
Common fixes
- Compress and correctly size images.
- Remove unused scripts and plugins.
- Reserve space for images and embeds so the layout doesn't jump.
- Use good hosting and caching.
How to check yours
Use Google PageSpeed Insights or the Core Web Vitals report in Google Search Console.
Our websites are built for speed from day one.